Privacy policy
LAST UPDATED: August 2025
We want you to know how we collect, use, and share your personal information. This Privacy Policy explains our practices for handling personal information when you use:
- Websites we operate (or operated by our affiliates) that link to this Privacy Policy (“Websites”);
- Software applications we make available for computers and mobile devices (“Apps”);
- Our official social media pages and applications, if any (“Social Media Pages”);
- Emails we send you that link to this Privacy Policy;
- Offline interactions with us where we are legally required to give you notice.
Together, these are called our “Services.” By using our Services, you are agreeing to this Privacy Policy.
PERSONAL INFORMATION
“Personal Information” refers to any information that identifies you as an individual or relates to an identifiable person. This includes, but is not limited to, your name, postal address (including billing and shipping addresses), telephone number, email address, credit or debit card details, profile picture, social media account ID and related profile information, travel details such as flight information, date of birth, and gender.
Collection of Personal Information
Any information you voluntarily provide is considered complete and accurate. We, along with our service providers, may collect Personal Information in various ways, including:
- Through the Services: We may gather Personal Information when you interact with our Services—for example, when you subscribe to our newsletter or make a purchase.
- From Other Sources: We may obtain your Personal Information from additional sources such as our affiliates, public databases, joint marketing partners, social media platforms (including information shared by your connections), and other third parties. If you choose to link your social media account with your account on our Website, certain information from your social media profile may be shared with us, including Personal Information from your own profile or from your friends' profiles.
Additionally, payments made through our Services may be processed by a third-party payment provider. In such cases, your Personal Information may be collected directly by that third party, and not by us. As a result, your data will be governed by the third party’s privacy policy, and we are not responsible for how they collect, use, or disclose your Personal Information.
How We May Use Personal Information
We and our service providers may use your Personal Information for the following purposes:
- To address your inquiries, process your transactions, and provide you with customer support related to your use of the Services.
- To send you important updates, including notifications about changes to our terms, conditions, and policies, as well as promotional messages that may be of interest to you.
- To tailor your experience with our Services by showing you relevant products, offers, and enabling social media sharing features.
- To manage your participation in promotions such as contests, sweepstakes, and similar activities, and to administer these events. Some promotions may include specific terms that outline additional details about how your information is handled.
- For internal business functions, including conducting data analysis, performing audits, detecting and preventing fraud, developing new products or services, enhancing and updating our Services, analyzing user behavior, measuring the success of marketing efforts, and supporting overall business growth and operations.
Disclosure of Personal Information
We may disclose your Personal Information in the following circumstances:
- To our affiliates, for purposes outlined in this Privacy Policy.
- To third-party service providers who perform services on our behalf, including website hosting, data analysis, payment processing, order fulfilment, IT services, customer support, email delivery, auditing, and other operational functions.
- To third parties, so they may send you marketing communications, provided you have consented to such sharing.
- To sponsors or partners involved in sweepstakes, contests, and other promotional events.
- By you, when you post content on message boards, chat rooms, profile pages, blogs, or similar platforms (including our official social media pages). Please be aware that any information you voluntarily share in these public areas may be accessible to other users and the general public.
- To your social media connections, other users of the Services, and your social media provider, if you engage in social sharing features. By linking your Services account with your social media account, you authorize us to share relevant information with the social media provider, and you acknowledge that their handling of your information will be subject to their own privacy policy.
Other Uses and Disclosures
We may also use and disclose your Personal Information as necessary or appropriate under the following circumstances:
- To comply with applicable laws, which may include laws outside your country of residence, respond to public and government authority requests (including those outside your country), cooperate with law enforcement, or for other legal reasons.
- To enforce our terms and conditions.
- To protect our rights, privacy, safety, or property, and those of our affiliates, you, or others.
Additionally, in the event of a reorganization, merger, sale, joint venture, assignment, transfer, or other disposition of all or part of our business, assets, or stock (including during bankruptcy or similar proceedings), we may disclose, transfer, or assign your information to third parties.
We may also use and disclose your Personal Information in other ways with your explicit consent.
OTHER INFORMATION
“Other Information” refers to data that does not identify you personally or is not directly linked to an identifiable individual. This includes:
- Browser and device information.
- App usage data.
- Data collected through cookies, pixel tags, and other tracking technologies.
- Demographic information and other details provided by you that do not reveal your specific identity.
- Aggregated information that no longer identifies you personally.
If required by applicable law, we may treat Other Information as Personal Information and use or disclose it for the same purposes outlined for Personal Information in this Privacy Policy.
Collection of Other Information
We and our service providers may collect Other Information in several ways, including:
- Through your browser or device: Certain information is automatically collected by most browsers or devices, such as your Media Access Control (MAC) address, device type (e.g., Windows or Mac), screen resolution, operating system name and version, device manufacturer and model, language settings, internet browser type and version, and the version of the Services (e.g., the App) you are using. This data helps us ensure the Services function properly.
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Through your use of the App: If you download and use our App, we and our service providers may collect App usage data, such as the date and time the App accesses our servers and details of what information and files have been downloaded, based on your device's unique identifier.
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Using cookies: Cookies are small pieces of data stored on your device that allow us to collect information like browser type, time spent on the Services, pages visited, language preferences, location, and other traffic data. This data helps us improve the functionality of the Services, ensure security, and personalize your experience. Cookies also help us track which advertisements or offers are most likely to appeal to you. Additionally, cookies enable us to gather statistical information for improving the Services and resolving related issues. We may also use cookies in online advertising to track responses to our ads. Please note, we do not respond to browser "do-not-track" signals at this time.
If you do not wish to have information collected through cookies, most browsers allow you to decline cookies or provide the option to accept or decline specific cookies from particular websites. However, refusing cookies may result in a less optimal experience and you may not receive relevant advertising or offers.
- Using pixel tags and similar technologies: We may use pixel tags (also known as web beacons or clear GIFs) to track user activity on the Services, measure the success of marketing campaigns, and gather statistics regarding usage and response rates.
- Analytics: We use Google Analytics and other analytic tools that utilize cookies and similar technologies to collect and analyze data regarding your use of the Services. These tools help us track activities, trends, and user behavior. In some cases, they may also gather information on your use of other websites, apps, and online resources.
- IP Address: Your IP address is automatically assigned to your device by your Internet Service Provider (ISP). Whenever you access the Services, your IP address is logged in our server log files, along with the time of your visit and the pages you accessed. This is standard practice and occurs on many websites and apps. We use IP addresses to calculate usage levels, diagnose server issues, and manage the Services. We may also estimate your approximate location based on your IP address.
- Physical/Site Location: We may collect the physical location of your device using technologies such as GPS, WiFi signals, satellite, or cell phone tower data. This location information is used to provide personalized location-based services and content. Additionally, we may share your device's location data, along with information about advertisements you viewed and other collected data, with our marketing partners to deliver more relevant content and measure advertising effectiveness. You may have the option to allow or deny the sharing of your device's location. If you choose to deny this, some personalized services and content may not be available to you.
- Uses and Disclosures of Other Information: We may use and disclose Other Information for any lawful purpose, unless otherwise required by applicable law. In some cases, we may combine Other Information with Personal Information. If we do, the combined information will be treated as Personal Information as long as it remains combined.
- Third-Party Services: This Privacy Policy does not cover, and we are not responsible for, the privacy practices of third parties, including those of websites or services linked to from our Services. The presence of a link on our Services does not imply endorsement by us or our affiliates.
- We are also not responsible for the privacy, data collection, use, disclosure, or security practices of third-party organizations such as Facebook, Apple, Google, Microsoft, or any other app developers, social media platforms, operating system providers, wireless service providers, or device manufacturers. This includes any Personal Information you may share with these organizations via the Apps or our Social Media Pages.
- Third-Party Advertising: We may work with third-party advertising companies to serve ads about goods and services that may interest you when you access or use our Services or other websites and online services. These companies may use information about your interactions with our Services and other online services, including data collected via cookies and pixel tags, to serve relevant ads. They may also use these technologies to recognize you across different devices, such as your mobile phone and laptop.
SECURITY
We take reasonable organizational, technical, and administrative steps to protect your Personal Information. However, no data transmission or storage system is fully secure. If you believe that your interaction with us is no longer secure, please notify us immediately as outlined in the “Contact Us” section below.
CHOICES AND ACCESS
You have rights (as provided by applicable laws) to access, review, correct, update, restrict, transfer, or delete the Personal Information you have provided to us. To make a request, please contact us at chavelle.customercare@gmail.com. In your request, specify the action you wish us to take. For your protection, we will process requests only for the Personal Information linked to the email address from which the request is made, and may require verification of your identity before proceeding. We will make reasonable efforts to fulfill your request as soon as possible.
Please note that we may need to retain certain information for recordkeeping, transaction completion, or legal purposes. Additionally, some residual data may remain in our databases for reasons such as business or legal requirements.
RETENTION PERIOD
We will retain your Personal Information for as long as necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law or for legitimate business purposes.
USE OF SERVICES BY MINORS
The Services are not intended for individuals under the age of 18, and we do not knowingly collect Personal Information from anyone under 18.
JURISDICTION AND CROSS-BORDER TRANSFER
The Services are controlled and operated by us from the Republic of India, and are not intended to subject us to the laws or jurisdiction of any state, country, or territory other than India. Your Personal Information may be stored and processed in any country where we have facilities or engage service providers. By using the Services, you consent to the transfer of your information to countries outside your country of residence, which may have different data protection laws. In certain circumstances, courts, law enforcement agencies, regulatory authorities, or security agencies in those countries may have the right to access your Personal Information.
SENSITIVE INFORMATION
We ask that you do not send us, nor disclose, any sensitive Personal Information (such as social security numbers, information about racial or ethnic origin, political opinions, religion, health, biometric data, criminal background, or trade union membership) through the Services or otherwise to us.
RATINGS AND REVIEWS
Our Services include a "Ratings and Reviews" feature, which allows you to leave product ratings and share reviews. By using this feature, we may collect your Personal Information, and we will collect Other Information related to your use of the feature. If we collect Personal Information through the "Ratings and Reviews" feature, the relevant sections of this Privacy Policy regarding Personal Information will apply. For Other Information, we may use and disclose it for purposes specific to reviews, including administering reviews, syndicating them across our Websites and those of our affiliates, distributors, or business partners, and in other countries.
You may request the removal of content or information you have posted through the "Ratings and Reviews" feature by contacting us as outlined in this Privacy Policy. Please note, while we will make reasonable efforts to honor your request, we cannot guarantee complete or total removal of the content from our Websites or other platforms, as copies or caches of the content may remain online or in historical records.
UPDATES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time. The "LAST UPDATED" legend at the top of this Privacy Policy indicates the date of the most recent revision. Any changes will take effect once the revised Privacy Policy is posted on the Services. Your continued use of the Services after such changes constitutes your acceptance of the updated Privacy Policy.
CONTACT US
CHAVELLE IMPEX, located at B-235, Ground Floor, Naraina Industrial Area, Phase 1, Delhi-110028, India, is responsible for the collection, use, and disclosure of your Personal Information.
If you have any questions about this Privacy Policy or concerns regarding how we handle your personal data, please contact us at chavelle.customercare@gmail.com. If you have any complaints about our handling of your personal information, you have the right to contact your local data protection authority.
Please note that email communications are not always secure, so kindly avoid sending sensitive information, such as credit card details, through email.